Two Sisters Tap Into The Billion Dollar Tea Industry.
There’s a steamy revolution brewing around the country. Coffee drinker’s no longer head up the beverage industry, if you haven’t already noticed. High tea isn’t reserved for the Brits anymore, as specialty tea shops are opening across the country in response to the growing demand. Tea has captured millions but seduced the palates of two sisters in such a way that tea has turned from a claiming after ...
There’s a steamy revolution brewing around the country. Coffee drinker’s no longer head up the beverage industry, if you haven’t already noticed. High tea isn’t reserved for the Brits anymore, as specialty tea shops are opening across the country in response to the growing demand. Tea has captured millions but seduced the palates of two sisters in such a way that tea has turned from a claiming after ...
work delight to an entrepreneurial dream.
“SoRen Tea” is a heavenly blend of all natural teas that are designed to stimulate the body, relax the mind, and wet your palette by providing the highest quality of ingredients from around the world. These women created a new culture of tea drinkers with their unique blends by transforming your plain boring tea into something intimately social, party for two please!
So as you unwind from that long day and begin to find your inner peace while cozying up to that steamy cup continue to read more as you find you’re “SoRenTea.”
1.) How Did SoRen Tea Get It’s Start?
My sister was living in London at the time and she fell in love with afternoon tea and the culture. She began telling me about the differences between premium loose leaf tea and what most people drink which comes prepackaged. I finally took the trip to London to visit her and of course I had to experience afternoon tea, soon after I was a lover as well. Realizing we always wanted to have a business together we partnered to develop “SoRen Tea” which is a combination of both our names “Sonnia Shields & Rena Williams”!
2.) Branding SoRen Tea
As a new company entering the beverage industry can be difficult, so we knew our take on Tea had to be chic and modern which allows a new generation to fall in love with something that is steeped in years of tradition. So the packaging, website, and Tea Tasting events have a unique spin so that the customer’s introduction to tea is favorable as ours.
3.) What is the difference between loose leaf tea and prepackaged?
The main difference between loose leaf tea and tea bag is the size of tea leaves. That’s the single most important factor affecting the final taste and quality of the cup of tea. Tea leaves contain chemicals and essential oils. Those elements are the basis for the tasty flavor and health benefits of tea. The larger tea leaves contain oil and chemicals which hold health benefits. When the tea leaves are broken up like most store bought off the shelf brands those chemical oils evaporate at a faster rate. That results in a weak tasting tea, where as you can maintain all of their essential oils intact when you buy loose leaf tea.
4.) What makes your Tea a cut above the rest?
Well we wanted our customer to experience gourmet loose teas which were handcrafted from China, South Africa, Indonesia and the list goes on. We also wanted to pick signature blends which reflect us as a brand and the mood in which you might have a cup of tea. Our selection of hand-picked, organic, & certified loose leaf tea supports traditional harvesting methods and offers premium flavor & health benefits.
5.) Where do you see the future of SoRen Tea?
One of our goals for the company is to eventually turn SoRen Tea into a Tea Lounge with a sexy yet modern vibe. The unique take of the Tea Lounge will be suited to fulfill all tea palates. The atmosphere will inter mingle the culture and opulence we experienced in London with a touch of modern charm. Our Lounge will one day be seen as unique gathering place intended to stimulate the senses of taste sight and sound.
VIA http://ymnation.com/category/young-moguls/
“SoRen Tea” is a heavenly blend of all natural teas that are designed to stimulate the body, relax the mind, and wet your palette by providing the highest quality of ingredients from around the world. These women created a new culture of tea drinkers with their unique blends by transforming your plain boring tea into something intimately social, party for two please!
So as you unwind from that long day and begin to find your inner peace while cozying up to that steamy cup continue to read more as you find you’re “SoRenTea.”
1.) How Did SoRen Tea Get It’s Start?
My sister was living in London at the time and she fell in love with afternoon tea and the culture. She began telling me about the differences between premium loose leaf tea and what most people drink which comes prepackaged. I finally took the trip to London to visit her and of course I had to experience afternoon tea, soon after I was a lover as well. Realizing we always wanted to have a business together we partnered to develop “SoRen Tea” which is a combination of both our names “Sonnia Shields & Rena Williams”!
2.) Branding SoRen Tea
As a new company entering the beverage industry can be difficult, so we knew our take on Tea had to be chic and modern which allows a new generation to fall in love with something that is steeped in years of tradition. So the packaging, website, and Tea Tasting events have a unique spin so that the customer’s introduction to tea is favorable as ours.
3.) What is the difference between loose leaf tea and prepackaged?
The main difference between loose leaf tea and tea bag is the size of tea leaves. That’s the single most important factor affecting the final taste and quality of the cup of tea. Tea leaves contain chemicals and essential oils. Those elements are the basis for the tasty flavor and health benefits of tea. The larger tea leaves contain oil and chemicals which hold health benefits. When the tea leaves are broken up like most store bought off the shelf brands those chemical oils evaporate at a faster rate. That results in a weak tasting tea, where as you can maintain all of their essential oils intact when you buy loose leaf tea.
4.) What makes your Tea a cut above the rest?
Well we wanted our customer to experience gourmet loose teas which were handcrafted from China, South Africa, Indonesia and the list goes on. We also wanted to pick signature blends which reflect us as a brand and the mood in which you might have a cup of tea. Our selection of hand-picked, organic, & certified loose leaf tea supports traditional harvesting methods and offers premium flavor & health benefits.
5.) Where do you see the future of SoRen Tea?
One of our goals for the company is to eventually turn SoRen Tea into a Tea Lounge with a sexy yet modern vibe. The unique take of the Tea Lounge will be suited to fulfill all tea palates. The atmosphere will inter mingle the culture and opulence we experienced in London with a touch of modern charm. Our Lounge will one day be seen as unique gathering place intended to stimulate the senses of taste sight and sound.
VIA http://ymnation.com/category/young-moguls/
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